ABOUT ME
I’m the Bridge Between
Strategy, Execution, and Post-Production. 20 Years. 400+ Projects. One Producer.
I’m Daniel Tomei, a fractional creative producer based in Chicago. I’ve spent two decades directing executives, physicians, and subject-matter experts with limited on-camera experience, helping them look natural, sound credible, and deliver content that actually gets used.
I work with healthcare organizations, expert-led brands, and corporate teams who need senior-level creative production without hiring full-time. You get strategy, hands-on execution, and AI-powered content multiplication in one partnership.
Schedule a Discovery Call
View My Work
Trusted by 50+ brands worldwide
The Work, Not the Resume
Most teams don’t need an agency. They need a senior partner who sets strategy, directs non-actors, runs a clean shoot, and multiplies one project into 30+ assets using AI workflows. That’s my lane.
For 20 years I’ve translated complexity into clarity for 500+ physicians, executives, and subject-matter experts. No art-project fluff—just credible on-camera performances, organized delivery, and content that actually gets used.
I don’t chase awards; I chase outcomes.
What is a Fractional Creative Producer?
A Fractional Creative Producer is a senior leader who embeds with your team part-time (typically 1-2 years) to handle strategy, execution, and vendor management, offering the output of a full department at a fraction of the cost.
Daniel and I worked* in different areas of CelebTV. It didn’t take me long to figure out what a talented, smart individual he is. His skill set in photography is outstanding; but beyond that, he has demonstrated a great business sense for CelebTV overall and has provided great ideas for our publisher group. I appreciate his out-of-the-box thinking, and truly enjoy being his colleague.”
Katja Lindo Roever
CelebTV
About me
Why I Built This Model
For 20 years, I’ve seen production from both sides. I’ve been the freelance “hired gun” brought in too late to fix content gaps. I’ve been the in-house creator stuck navigating approvals and timelines.
Most teams don’t need a full-time creative hire. They need consistent output, strategic thinking, and someone who understands their brand without re-explaining it every project.
I created the Fractional Creative Producer model to solve this: senior-level expertise embedded with your team for 2-5 years, at a fraction of full-time cost.
You get the strategic discipline of an in-house leader combined with the craft of a freelance director, without the $120K+ salary and benefits.
And now I’m integrating AI workflowslike Descript, Opus Clip, Leonardo AI, DaVinci Resolve, Claude to turn one shoot into 30+ platform-ready assets.
Explore How It Works
About me
Why I Built This Model
For 20 years, I’ve seen production from both sides. I’ve been the freelance “hired gun” brought in too late to fix content gaps. I’ve been the in-house creator stuck navigating approvals and timelines.
Most teams don’t need a full-time creative hire. They need consistent output, strategic thinking, and someone who understands their brand without re-explaining it every project.
I created the Fractional Creative Producer model to solve this: senior-level expertise embedded with your team for 2-5 years, at a fraction of full-time cost.
You get the strategic discipline of an in-house leader combined with the craft of a freelance director, without the $120K+ salary and benefits.
And now I’m integrating AI workflowslike Descript, Opus Clip, Leonardo AI, DaVinci Resolve, Claude to turn one shoot into 30+ platform-ready assets.
Explore How It Works
MY DIFFERENCE
You’re not hiring a vendor. You’re getting a partner.
I work best with solo experts and organizations whose work measurably helps their customers, patients, learners, or communities, and who want their content to reflect that standard of care. I don’t take every project.
I am building relationships with teams I want to work with for years.
STRATEGY + EXECUTION
Both Roles: One Person
I handle strategy, production, and post-production, so you don’t have to hire, manage, or coordinate multiple freelancers or an agency team. One partner who plans your content, shoots it, edits it, and multiplies it with AI.
HIGH-STAKES EXPERIENCE
Trust Someone Who’s Done It Before
Operating rooms. Fortune 500 boardrooms. CME-accredited physician education. You get 20 years of experience in situations where there’s no room for error.
SYSTEMS THAT JUST WORK
Content That Builds While You Work
You record every 4-6 weeks. I handle everything else. Your content system runs in the background: editing, multiplying, organizing, and content delivery, without constant management. Consistent output, predictable cadence.
Highly recommend hiring Daniel. I have had the pleasure of working with Daniel on multiple projects for video, production and photography for the non-profit where I am a member of the Board of Directors.
He and his team are consistently professional, focused and meticulous, making the high quality and expert content they create appear effortless. He would be an excellent choice for any company or organization needing to share their mission with potential funders or customers.
Heather H. Bennett
Partner & Managing Director at Newport LLC |
Marketing & Business Strategist | Board Director |
Fractional Exec | Podcast Host | Author
WHY CLIENTS STAY 2-5 YEARS
Most creative partnerships last a few months. Mine average 2-5 years. Here’s why:
CONSISTENCY
I understand your brand, your audience, your team dynamics. You’re not starting over every project. The work gets better over time because I know what works for you.
MOMENTUM
Content compounds. The more we produce, the more your audience expects it, the more efficient production becomes. Year 3 looks different from Month 1 because we’ve built systems together.
STRATEGIC THINKING
I’m planning your content calendar, identifying gaps in your storytelling, suggesting what to create next based on what’s working. You’re getting creative strategy, not just production capacity.
RELIABILITY
You know when shoots happen, when content delivers, what the monthly cadence looks like.
No surprises. No scrambling. Just predictable, professional output.
The longest client relationship is 10+ years. The average is 2-5 years.
Some start as one-off projects and grow into ongoing partnerships.
Schedule a Discovery Call
GIVING BACK
I reserve time each year for mission-driven work.
Pro Bono Production for Organizations That Matter
Every year, I dedicate production time to nonprofits, community organizations, or cause-driven initiatives whose work measurably helps people. If your organization needs professional video or photography to advance its mission, whether for patient education, community impact storytelling, fundraising campaigns, volunteer recruitment, or socio-economical and environmental causes, I want to hear from you.
What I’m looking for:
- Organizations with clear, measurable impact
- Projects that serve underserved communities
- Missions aligned with healthcare, education, or social good
- Teams ready to collaborate and maximize the content’s reach
What you get:
- Full production services (strategy, filming, editing, delivery)
- Professional-quality content you can actually use
- Organized assets and distribution-ready files
I take on 1-2 pro bono projects per year. If your work matters and you need content that reflects that, let’s talk.
GIVING BACK
I reserve time each year for mission-driven work.
Pro Bono Production for Organizations That Matter
Every year, I dedicate production time to nonprofits, community organizations, or cause-driven initiatives whose work measurably helps people. If your organization needs professional video or photography to advance its mission, whether for patient education, community impact storytelling, fundraising campaigns, volunteer recruitment, or socio-economical and environmental causes, I want to hear from you.
What I’m looking for:
- Organizations with clear, measurable impact
- Projects that serve underserved communities
- Missions aligned with healthcare, education, or social good
- Teams ready to collaborate and maximize the content’s reach
What you get:
- Full production services (strategy, filming, editing, delivery)
- Professional-quality content you can actually use
- Organized assets and distribution-ready files
I take on 1-2 pro bono projects per year. If your work matters and you need content that reflects that, let’s talk.
READY TO WORK TOGETHER?
No pitch. No pressure.
Just a conversation.
Tell me about your content goals and current challenges. I’ll help you see whether fractional production makes sense for your organization.
Schedule Your Discovery Call
